Hot on the heels of attempting to flood the market with their £29 eReader, Barnes and Noble have announced they are bringing the whole Google ecosystem to their Nook HD and HD+ tablets whilst still retaining B&N's own book offerings.
By adding Google Play to NOOK HD and NOOK HD+, we are offering our customers even more great entertainment on our award-winning tablets,” said William Lynch, chief executive officer of Barnes & Noble. “Now with access to more than 700,000 apps and the best reading experience available, both are must-see products for entertainment lovers looking for high-quality tablets at incredibly low prices
For a limited time only, as part of NOOK’s involvement in the “Get London Reading” literacy initiative, NOOK HD is available starting at just £129 (down from £159), with the NOOK HD+ starting at only £179 (down from £229). NOOK products are available in John Lewis, Argos, Asda, Dixons, Sainsbury, Waitrose, Blackwell’s and Foyles and also through www.nook.co.uk.
Google Play and the other Google services will be available to all new and existing NOOK HD and NOOK HD+ customers in the UK at no cost through an automatic over-the-air update that will roll out to all devices connected to Wi-Fi, beginning today. Customers who would like to enjoy this major new software update immediately can learn more at www.NOOK.co.uk/support.
Could this bring both models into play as serious contenders? The lack of Google integration has been a constant criticism of the Nook range, but with the whole range currently on sale with generous savings, should they now come into consideration for tablet buyers?
The Nook HD is currently reduced to £129 for 8gb, £159 for 16gb with a 7" 1440x900 screen, 1.3hgz OMAP 4470 dual core CPU and a microSD slot.
WIth the HD+ model reduced to £179 for 16gb and £199 for 32gb coming with 9" 1920x1280 screen, 1.5ghz OMAP 4470 dual core CPU and again a micro SD slot.
Anyone now tempted by this announcement? Especially as all the range are currently available with decent savings?
Source: Business Wire Announcement