The wait is finally over - Google Play Music is coming to (some of) Europe on 13th November, with music matching (exclusively to Europe first!) too!
At launch Google Play Music will be available in the UK, France, Germany and Italy. Users will be able to purchase music from the Google Play Store as well as uploading 20,000 songs for free. WIth the launch of the new matching feature, Google will scan your music collection and any song matched against the Google Play catalog will be automatically added to your online library without needing to upload it, saving you time.
Although this will only be available in Europe at launch, it will be added to the US service soon after.
This will all be free 'free storage of your music, free matching, free syncing across your devices and free listening.' YES!
The icing on the cake is that Google has announced that Warner Music Group will now be adding their full music catalog with new songs coming each day - Google is now working with all of the major record labels globally. :)