@benthepcguy was responsible for the "Smoked by Windows Phone" campaign, he's back for "Meet Your Match", but what is it?
Speed is great. But most people aren’t looking for a phone that’s just fast. They’re looking for a phone that’s a perfect match for them—their style, the things they do, and the things they love. That means pairing shutterbugs with a world-class camera phone like the Lumia 920 and the power of automagic SkyDrive backup. Or Skypeaholics with the ultra-wide-angle front-facing-camera on the Windows Phone 8X and deep Skype integration. Or showing social butterflies how they can stay in touch with the people they care about through the People Hub.
That’s why I’m excited about the launch of Meet Your Match. It’s a different take on our Smoked challenges, focusing not just on why Windows Phone is faster, but also on why it’s better, easier, more useful, and more fun. The soul of Smoked – a side-by-side comparison of us vs. the other guys – hasn’t changed, but now it’s about why our phones and features are a better match for you, no matter who you are or what you’re into.
That's great, but Nokia Lumia 920 owners have seen random reboots, freezes and poor battery life, while HTC Windows Phone 8X owners are also reporting random reboots while using their devices.
Ben Rudolph advises that the Meet Your Match campaign will be a world tour of all malls and Microsoft Stores, including the US, the UK, France and Germany... hang on, has the world got smaller? ;)
The YouTube Meet Your Match series of videos is available to watch here at YouTube.
[Via: Windows Phone Blog]