MWC 2009: Samsung helps developers bring application to market

[Guest Paul (MVP)]

Everyone cares about developers and their applications all of a sudden! B)

Here's the latest application related development from Samsung this time... abridged version of the press release follows!

Anything that helps developers make a living gets a big thumbs up from me! Are we in danger of seeing fragmented appstores on Windows Mobile though? Does this make a developers life harder? How does this fit in with the new 'Windows Marketplace for Mobile'? :(

P

Samsung Mobile Innovator Launches Windows Mobile and Java developer programs

Samsung also adds business opportunities with Samsung Application Store

Samsung today announced that its mobile developer program, Samsung Mobile Innovator, will extend support to the Java and Windows Mobile platforms in February 2009. The launch of the two new programs follow the launch of Samsung Mobile Innovator on Symbian S60 in October 2008, and are part of Samsung’s ongoing commitment to open platforms.

The launch of Samsung Mobile Innovator on Java and Windows Mobile operating systems will open up new opportunities for mobile developers deploying their products to Samsung devices. Samsung Mobile Innovator provides a significant opportunity for mobile developers to create applications and services on Samsung devices for a global audience.

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Samsung has also announced that it will be helping developers to distribute their applications with the launch of a Samsung Applications Store. With the beta launch in January 2009, the Samsung Mobile Applications Store will provide service for mobile developers. Symbian S60 and Windows Mobile developers will be first to take advantage of the store.

Link: http://applications.samsungmobile.com

For all developers, membership of these forums is free, whether they target a single or multiple platforms. Services that Samsung Mobile Innovator provides to its members include:

• Lab.dev – a virtual device lab to provide access to current Samsung mobile devices for remote application development and testing and verify application functionality. Users also have the benefit of reducing development costs, while increasing productivity.
• Market.dev – business development support to give as much help as possible to accelerate all developer ideas and help registered members sell their applications and services on Samsung devices.
• Ask.dev – exclusive and confidential technical support to help reduce the time it takes to develop new ideas and bring current applications to Samsung devices. This dedicated online support is unlimited and free to core members.
  

‘The launch of Windows Mobile and Java support on Samsung Mobile Innovator underlines our commitment to working with, and providing new opportunities for mobile application developers.’ said Phil Northam, Global Marketing Manager, Samsung Mobile Innovator. ‘With a multitude of open platforms available today, it has never been more important to provide cross-platform support for developers if they are to take advantage of the different technologies that differentiate mobile devices, and to allow them to deploy them to as many handsets as possible.’

‘Samsung Mobile Innovator provides not only technical support for application developers, but commercial opportunities as well,’ said Sanj Matharu, Global Relations Manager, Samsung Mobile Innovator. ‘We’re looking forward to working with a broader global developer community this year, to help them to make the most of the new sales opportunities that we’re creating through the new developments on Samsung Mobile Innovator.’