The mobile phone market is mental for competition. O/Voda/Tmob/etc are all well aware customers don't want 18 month contracts, but they have to make money somehow! Customers want a top of the range phone for free, with 1000 mins and unlimited sms+data for ?25 a month, and as (some) have realised, the sums don't balance, _unless_ you take into consideration 18 month contracts.
Agreed, but the choice (even in the franchised shops) should be available. As I said before, I don't expect unrealistic price plans for my 12 months so long as it's fair. I don't even mind contributing a fair share of the phone price either. This option was taken away from me by Orange unless I accepted an 18 month contract. "No" business seems to be preferable to "some" business as far as Orange is concerned. Shame really, I liked the network.