More Eten re-brands surface

[Guest nedge2k]

[teaser]

It would seem Eten are taking a leaf out of HTC's playbook because here comes another re-brand of Eten's X500 and now also a re-brand of the M700!

So, who's branding them? Well, this time it's another largely unknown company, izenMobile. The M700 re-brand will be known as the KSMT (kismit) and the X500 re-brand will be known as the KRMA (karma).

You may remember that Paul recently took a trip down to London for an Eten press launch of the X500 and M700 with lots of info/pics that you can see HERE.

Full press release after the jump...[/teaser]

Jan 04, 2007 12:49

izenMobile™ Introduces KRMA, KSMT

Wireless converged device brand launches handsets for the SMB market

SAN DIEGO --(Business Wire)-- Jan. 4, 2007 izenMobile™, a San Diego-based converged device company, is introducing its 2007 phones at CES: the KRMA™ and the KSMT™. The brand is positioned to meet the needs of small and medium-sized businesses (SMB) with specific Microsoft® Windows Mobile™ wireless devices that create a simplified digital experience through value-added services. "We are introducing two devices that, when combined with izenMobile's service and support, will make digital life easier and more effective for this underserved market," says Jon Driscoll, president and CEO.

The KRMA and KSMT handsets will be unique in the marketplace. The KRMA combines pocket pc functionality with a smart phone form factor. The KSMT features a slide out QRTY keyboard with 39 keys. Both devices include:

-- Windows Mobile™ 5.0 software for Pocket PCs;

-- a Samsung SC3 2442 400MHz processor;

-- 128 MB Flash ROM, 64 MB SDRAM;

-- GPS with faster fixed times, improved coverage and longer battery life;

-- GSM/EDGE Quad-band; GPRS/EGPRS, Bluetooth and Wifi;

-- ergonomic design with touch screen for stylus or fingertip, navigation button, and power button, plus application buttons and volume control;

-- a built-in 2.0 mega pixels CMOS camera and a SIZE display;

-- expandability through a MicroSD card slot;

-- a built-in microphone and speaker, mini USB sync and headset jack; and

-- a range of izenMobile exclusive applications, incorporating phone and multi-media tools, MMS message, utilities and GPS tools.

"Our branded service offering, a mix of customization, technical and service support, exclusive software and applications, is what makes izenMobile unique," adds Driscoll.

The izenMobile website brings essential services directly to the SMB market, including:

-- The izenLounge™, encompassing the totality of the izenMobile interactive experience: device-to-application purchase and service, independent software and technical support and information on upcoming device releases;

-- izenGuru™ providing one stop answers and solutions - 24/7; and

-- izenUniverse™, connecting consumers to their devices and data, providing centralized control of company devices remotely, over-the-air updates and software management and live backups.

Also included are 25 GB free online storage for photos, music, video and shared file folders and a free Microsoft Exchange Server 2007. izenMobile products and services are available through izenMobile, the corporate website as well as authorized dealers. http://www.izenmobile.com

[Source]

[Guest genaldar]

Supposedly T-Mobile USA is adding a new ppc phone come second quarter and its not going to be either one of the HTCs that many would consider the leading candidates. If it isn't either one of those I wonder if they might be rebranding an Eten and bringing it over. Does T-Mobile in Europe have any Eten products?

Edited January 6, 2007 by genaldar

[Guest nedge2k]

Nope. As fair as i know Eten don't have connections with any wireless providers. Well, not in the way that HTC does at least.

It's possible T-Mob USA could be releasing a device from Asus but doubtful.