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Google reports a massive boom in App downloads during December


Guest Victor von Zeppelin

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Guest Victor von Zeppelin

Google has announced some Android figures in its latest earnings call, and they appear to be quite tasty.

Even though the number of device activations is still accumulating at 700,000 per day - it’s app downloads that have soared in the last month. When last reported back in December, Google said that 10 billion apps had been downloaded. Just over a month later and that number has increased by 10% to 11 Billion. Wow!

It’s pretty obvious that this massive upturn in downloads could have a lot to do with the 10p Christmas app sale, coupled with the festive period and lots of people getting new phones.

Source The Verge

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Guest Android4Africa

Google has announced some Android figures in its latest earnings call, and they appear to be quite tasty.

Amazon Kindle has significantly contributed to the increase. According to the research company Flurry Analytics Amazon Kindles market share in the application market has increased from 3% in November 2011 to 336% in January 2012:

Amazon Lights the Android World on Fire

In just two years, tablet computing has gained unprecedented traction. According to research firm Strategy Analytics, global tablet shipment more than doubled during the last three months of 2011, rising to 26.8 units, up from 10.7 million a year earlier. And while Apple continues to dominate the tablet category, having sold a record 15.4 million units during the final quarter of 2011, Android OS tablets have increased their share of the tablet category, growing from 29% in Q4 2010 to 39% in Q4 2011.

The increase in market share is due largely to the entry of the Kindle Fire by Amazon. With Flurry in tens of thousands of Android apps, including many of the most popular, the company estimates that it tracks over 20% of all consumer sessions on more than 90% of all Android devices each day. A session is defined as the launch and subsequent exit (or pause for more than 10 seconds) of an app. For example, a consumer may play a game in one sitting for five minutes. Let’s take a look at the data.

Flurry_Amzn_vs_Samsung_TabletSessions-resized-600.png

The chart above compares application sessions among all Android tablets before and after the holiday season."

Source: Flurry Analytics

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